Content marketing can be considered as a perfect retail approach of dispersing and producing the costly content and material to achieve, entice, and involve any particular audience with the purposes of involving actions of the customers (Ogden & Ogden 2014). The components of content marketing involve the audience, content, offer, promotion and distribution, and the follow-up. In the provided article it has been illustrated that content involves images, videos and words for showing the service or the product to the targeted or potential customers.